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New York Daily News: New York Subway restaurants have introduced a new free text-message ordering service called Subway Now.
 
Customers register at SubwayNow.com and enter their credit card information, address and a list of their favorite subs. Then customers send the word "menu" via text message to Subway.  Subway replies with a numbered list of the favorite subs given and customers text back with the number of subs wanted. Subway confirms the order via text with a time to pick it up.
 

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