IRVINE, Calif. — Taco Bell is bringing back its World Series promotion "Steal A Base, Steal A Taco" for the 2008 Major League Baseball World Series, the company announced.
The promotion offers consumers one free Crunchy Seasoned Beef Taco from Taco Bell if any player, from either team, during any game, steals a base during the 2008 World Series.
- If the first stolen base occurs during Games 1, 2, 3 or 4, consumers will be able to get a free Crunchy Seasoned Beef Taco on Oct. 28 from 2 p.m. to 6 p.m. local time at all participating Taco Bell locations.
- If the first base is stolen in Games 5, 6 or 7, the taco giveaway will be on Nov. 3 from 2 p.m. to 6 p.m. local time at all participating Taco Bell locations.
Taco Bell, the official quick service restaurant of Major League Baseball, is returning the promotion for a second year due to its success last year. Last fall, Boston Red Sox center fielder Jacoby Ellsbury stole second base in the bottom of the 4th inning of Game 2 at the World Series
In addition, the company has also placed its "Free Taco" target at multiple World Series games. Taco Bell is currently in its fifth year as an Official Sponsor of Major League Baseball.
To drive awareness of the "Steal a Base, Steal a Taco" promotion, Taco Bell will place a full-page ad in USA Today. Taco Bell will also donate $20,000 to the Boys & Girls Clubs of America, the Official Charity of Major League Baseball and of Taco Bell, in the name of the player who steals the "free taco" base in the 2008 World Series.
