0 Comments
DUBLIN, Ohio — Wendy's has announced its national roll out of its new 99 cent double cheeseburger — the Stack Attack.
  
The launch of the Stack Attack is the first component of Wendy's strategic approach to  broaden the way people think about value from Wendy's, said Paul Kershisnik, Wendy's senior vice president of marketing strategy and innovation.
 
"With the launch of the Stack Attack, we're giving our customers more value and more choices at a time when gas prices remain high and they are facing financial pressures," Kershisnik said.
 
National advertising support for the launch will begin Dec. 31 and will continue through January.

Related Content

Reader Comments

Add a Comment

We welcome your thoughtful comments. All comments will display your real name.

Want to participate in the discussion?

Or log in for complete access.

  • Clear
  • Post
Be the first to post a comment for this story.

Features

Sponsored by:

News

Blogs

User Comments

Products & Services

Distribution System

http://global.networldalliance.com/new/images/products/4239.png

4239/Distribution-System

Digital Signage Strategy and Development

http://global.networldalliance.com/new/images/products/Strategy_Development100.gif

128/Digital-Signage-Strategy-and-Development

RFID & Customer Driven Smart Shelves

http://global.networldalliance.com/new/images/products/RFIDnanoShelf_100.gif

123/RFID-Customer-Driven-Smart-Shelves

LG M3704CCBA - 37" class (37.0" measured diagonally)

http://global.networldalliance.com/new/images/products/4316.png

4316/LG-M3704CCBA-37-class-37-0-measured-diagonally

ChowNow Tablet

http://global.networldalliance.com/new/images/products/4989.png

4989/ChowNow-Tablet

LG M2901SCBN 29" class (29.1" measured diagonally)

http://global.networldalliance.com/new/images/products/4318.png

4318/LG-M2901SCBN-29-class-29-1-measured-diagonally

On-Demand Digital Print Center

http://global.networldalliance.com/new/images/products/4496.png

4496/On-Demand-Digital-Print-Center

LG M4225CCBA - 42" class (42.0" measured diagonally)

http://global.networldalliance.com/new/images/products/4312.png

4312/LG-M4225CCBA-42-class-42-0-measured-diagonally

Digital Signage PC Solution with Maximum Flexibility

http://global.networldalliance.com/new/images/products/philipsicon.jpg

4011/Digital-Signage-PC-Solution-with-Maximum-Flexibility

Nationwide Criminal Records

http://global.networldalliance.com/new/images/products/Criminal_Search_iix.gif

1427/Nationwide-Criminal-Records

Foodservice Social Media Universe
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.
Infographic: Top 12 Benefits of Digital Menu Boards