• Popeyes creates fast-casual concept, Popeyes Louisiana Kitchen.

    December 11, 2006
0 Comments
ATLANTA — Popeyes Chicken & Biscuits, a division of AFC Enterprises Inc., announced the opening of a fast-casual hybrid concept, Popeyes Louisiana Kitchen. 
 
  According to a news release, the restaurant expands upon Popeyes' rich history and entices guests with a variety of authentic Cajun and Creole flavors, while offering the convenience of a quick-serve restaurant. 
 
"From the expanded menu to the atmosphere to the aromas, flavors and images, we hope our new restaurant provides our guests with that 'little something extra' the Cajuns call lagniappe," said Ken Keymer, president and chief executive of Popeyes Chicken & Biscuits. 
 
The first Popeyes Louisiana Kitchen location opened Dec. 12 in Norcross, Ga. A second restaurant, in Fayetteville, Ga., is planned for early 2007. 
 
Both locations will offer Popeyes' traditional menu items, along with new recipes such as New Orleans- style BBQ shrimp, Voodoo BBQ Ribs, Red Bean & Sausage Soup served in a bread bowl, signature Cajun burgers, Bayou Blackened Catfish, Big Easy Grilled shrimp skewers and N'awlins Bread Pudding. Guests also can customize their meal at the Sauce Bar. 
 
"Consumers increasingly are looking for authentic experiences, while seeking out foods that are distinct, rich and bold in flavor," said Popeyes executive chef Billy Jacob. "Popeyes Louisiana Kitchen will satisfy consumers' ever-changing palate and offer a menu featuring recipes that create bold flavor experiences and embody the rich heritage of Cajun- and Creole- inspired cuisine." 
 
Popeyes' Louisiana Kitchen also will offer innovative ordering methods, enabling guests to place orders at new, in-restaurant self-serve ordering kiosks and call ahead for car-side "To Geaux," along with traditional in-restaurant front-counter service and drive-thru ordering. In addition to these ordering options, the restaurant will feature the Cajun Connection, free wireless Internet connectivity, for guests dining at the restaurant.
 
 

Related Content

Reader Comments

Add a Comment

We welcome your thoughtful comments. All comments will display your real name.

Want to participate in the discussion?

Or log in for complete access.

  • Clear
  • Post
Be the first to post a comment for this story.
Products & Services

Mobile

http://global.networldalliance.com/new/images/products/4760.png

4760/Mobile

M4225CCBA - 42" class (42.0" measured diagonally)

http://global.networldalliance.com/new/images/products/4312.png

4312/M4225CCBA-42-class-42-0-measured-diagonally

Digital Signage Strategy and Development

http://global.networldalliance.com/new/images/products/Strategy_Development100.gif

128/Digital-Signage-Strategy-and-Development

Nationwide Installation and Support

http://global.networldalliance.com/new/images/products/Installation_Support100.gif

131/Nationwide-Installation-and-Support

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

Nationwide Criminal Records

http://global.networldalliance.com/new/images/products/Criminal_Search_iix.gif

1427/Nationwide-Criminal-Records

Labor Analytics

http://global.networldalliance.com/new/images/products/1863.png

1863/Labor-Analytics

Print Supply Chain Management Services

http://global.networldalliance.com/new/images/products/4497.png

4497/Print-Supply-Chain-Management-Services

Reporting and Management Services

http://global.networldalliance.com/new/images/products/4495.png

4495/Reporting-and-Management-Services

Digital Signage

http://global.networldalliance.com/new/images/products/4756.png

4756/Digital-Signage

Customer Experience Technology Buyer
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.
Mobile Payments 101: Restaurants