ATLANTA — Arby's is teaming up with Roush Racing to sponsor racing phenomenon Matt Kenseth during the 2007 season.
The Arby's brand will be the primary sponsor of 13 races on Kenseth's No. 17 Ford Fusion NASCAR Busch Series entry beginning with the season opener at Daytona International Speedway in Feb. 2007.
Arby's will also appear as the primary sponsor on Kenseth's NASCAR Nextel Cup Ford Fusion in the Spring 2007 race at Bristol Motor Speedway.
"It's very exciting to have Arby's on board with us next year on both the Busch and Cup cars," said Kenseth. "It's always great to bring a new sponsor into the sport, especially considering I already ate at Arby's to begin with. Our Busch team had a great 2006 season; we ended the year with two straight wins. Hopefully, we will be able to pick up where we left off and get a win for Arby's at Daytona."
Kenseth competed in 21 of the 35 Busch Series races in 2006 and was a force to be reckoned with in those starts. He rounded out the 2006 season with four poles, three wins, 15 top-five and 18 top-10 finishes in his 21 starts.
