Bally Total Fitness, a national health and fitness chain, has teamed with SUBWAY restaurants and weight-loss advocate Jared Fogle to help Americans lead a healthier lifestyle in the new year. As part of the program, SUBWAY customers who visit the "Fresh Resolutions" Web site (http://www.subwayfreshresolutions.com) can download complimentary two-week membership passes that can be used at any of the more than 400 Bally Total Fitness locations across the "Fresh Resolutions is an incredible program and we're proud to ally our brand with SUBWAY," said Jim McDonald, chief marketing officer at Bally Total Fitness. "This campaign is a natural partnership for us and we are proud to bring a strong fitness element to a great program and spread the important message that the best results can only be achieved through 'Total Fitness,' or regular exercise combined with a healthy diet."
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Bally's and Subway team up
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