The second Charlotte, N.C., American Roadside will open June 9 in SouthPark. American Roadside opened its first Charlotte store in October of 2011, and this new store in SouthPark will be the flagship of the brand and will also include corporate offices.
"Our corporate headquarters relocated to Charlotte in 2011, and we are pleased that our new offices will be next door to our flagship SouthPark store," said Rich LaVecchia, chairman and CEO.
In addition to the 3,500-square-foot restaurant, American Roadside Burgers Inc. will occupy 1,500 square feet of office space at 5821 Fairview Rd.
Christopher J. Nelson, who has managed Charlotte restaurants such as Upstream and Ruth's Chris Steakhouse, has come on board as managing partner to help open American Roadside's flagship store.
"Chris' extensive industry knowledge, as well as his great Charlotte connections, will serve our store and our brand well," LaVecchia added.
A grand opening celebration will be held June 9 at American Roadside SouthPark. Classic cars and motorcycles will be on display and live music will occur throughout the day. In addition, American Roadside will present donation checks to two local Charlotte charities, the Autism Foundation of the Carolinas and Classroom Central, as a part of its National Hamburger Day Giveaway. The company donates a portion of each Signature Burger sold to American Roadside charities, supporting children and families in need.
American Roadside Burgers has one restaurant in Smithtown, N.Y., and two Charlotte locations. American Roadside's fourth restaurant is scheduled to open in Columbia, S.C., this fall and the fifth in Greenville, S.C., by the end of 2012. All restaurants are corporate-owned and operated.
American Roadside's SouthPark location will open for lunch and dinner June 11.
Read more about franchising and growth.