From now through Father's Day, June 17, Wendy's will raise money for its sixth annual fundraiser for the Dave Thomas Foundation for Adoption.

Wendy's is aiming to raise $1.6 million through three ways:

  • Buy any Frosty product: On June 16 and June 17, for each Frosty product sold, participating Wendy's will donate 50 cents to support Wendy's Wonderful Kids, a program that is dedicated to finding permanent adoptive families for children in foster care. All Frosty products are included — even parfaits, shakes and floats.
  • Use a mobile website to check in at Wendy's: Wendy's will donate 50 cents for every customer who checks in at Wendy's restaurants during Father's Day Weekend (June 16 and 17 only) using Wendy's mobile-friendly website found at wendys.com/treatitforward.
  • Re-Tweet: Now through Father's Day, customers can re-Tweet one of @Wendys special Twitter posts with the hashtag #TreatItFwd. Wendy's will make a 50-cent donation for each designated re-Tweet made from Treat it Forward.

"My father was passionate about foster kids finding permanent, loving homes, as he was adopted himself," said Wendy Thomas, daughter of founder Dave Thomas. "Father's Day Frosty Weekend is a special tradition that allows us to carry on his dream of getting even more children in foster care adopted."

Additionally, this year's Frosty Weekend will be supported by actress and adoptee Kristin Chenoweth, who will be sharing Tweets about the fundraiser while on tour. Check out www.kristin-chenoweth.com for more information about her whereabouts.

Since it began in 2007, Father's Day Frosty Weekend has raised more than $8 million for the Dave Thomas Foundation for Adoption in support of Wendy's Wonderful Kids.

To date, nearly 3,000 children have been adopted through Wendy's Wonderful Kids, and several thousand more have been matched with families and are awaiting adoption.

Read more about cause marketing.

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