The Dairy Queen system is planning to launch fall favorites in October with Pumpkin Pie as the Blizzard of the Month, as well as Pumpkin Pie flavored Royal Shakes and MooLatté frozen blended coffee beverages.
Available at all Dairy Queen and DQ Grill & Chill restaurants nationwide beginning Oct. 1, the Pumpkin Pie Blizzard Treat is a combination of Libby's pumpkin pie mix and flaky pie pieces blended with vanilla soft serve. Pumpkin pie mix also is added to DQRoyal Shakes and MooLatté beverages. All three items include whipped topping and nutmeg.
Also, the spicy DQ Chicken Strip Basket will be available during October for $4.49. The basket features white meat chicken strips with french fries and Texas toast.
"The Dairy Queen system is known for the innovation behind our treats and food and this month is a great example of that," said Barry Westrum, executive vice president of Marketing for American Dairy Queen Corporation. "Pumpkin pie is such a popular seasonal flavor that we've infused it into our signature treats and created an irresistible October at Dairy Queen restaurants."
Read more about food and beverage introductions.
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