Culver's has launched a "Mini Resolutions" sweepstakes inviting guests to share their lighthearted 2013 goals for a chance to win prizes.

Entrants will be selected at random to receive a coupon for one free Mini Concrete Mixer, and a grand prize winner will win a $500 Culver's gift card. There will be 10,000 coupon winners throughout the promotion.

"We want to fire up our guests for the year ahead by inspiring them to make quick and fun 'mini' resolutions," said David Stidham, Culver's vice president of marketing. "Each resolution — from paying a compliment each day to hitting the snooze button once instead of twice - is as unique and special as the person who makes it, just like a build-your-own Mini Concrete Mixer. It's the perfect reward for setting a fun goal."

Guests can enter via the Mini Resolutions app on Culver's Facebook page through Jan. 28.

"Social media promotions are an entertaining way to amplify brand awareness and delight fans," Stidham added. "Most folks have a hard time keeping their New Year's resolutions, which led us to encourage more modest pledges by offering similarly-sized rewards."

Culver's is planning monthly social campaigns for 2013 to connect with its guests.

Read more about social media promotions.

Related Content

User Comments – Give us your opinion!
Products & Services

Javarama coffee

http://global.networldalliance.com/new/images/products/6961.png

6961/Javarama-coffee

Social

http://global.networldalliance.com/new/images/products/4761.png

4761/Social

LG 55LN541C

http://global.networldalliance.com/new/images/products/6429.png

6429/LG-55LN541C

Pressure Fryers

http://global.networldalliance.com/new/images/products/6279.png

6279/Pressure-Fryers

VL Series: Slim Bezel Design great for multi-screen applications

http://global.networldalliance.com/new/images/products/5941.png

5941/VL-Series-Slim-Bezel-Design-great-for-multi-screen-applications

LG 38WR50MS-B

http://global.networldalliance.com/new/images/products/6453.png

6453/LG-38WR50MS-B

LG 42LN541C

http://global.networldalliance.com/new/images/products/6449.png

6449/LG-42LN541C

DriverSafe

http://global.networldalliance.com/new/images/products/keyboard_iix.gif

1424/DriverSafe

Restaurant Digital Signage Advertising Network

http://global.networldalliance.com/new/images/products/6691.png

6691/Restaurant-Digital-Signage-Advertising-Network

ExpressNet

http://global.networldalliance.com/new/images/products/ExpressNet_iix.gif

1428/ExpressNet

Fast Casual Executive Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.