LYFE Kitchen Restaurant has named Stacy Soderstrom as director of franchise development. Soderstrom will lead the charge of recruiting franchisee candidates to expand the brand.

In late 2012, LYFE launched the application process for potential franchisees, seeking operators who embrace its mission of "making great-tasting, good-for-you food available to consumers throughout the country."

Prior to joining LYFE, Soderstrom served as the director of Franchise Development for Quiznos. Managing West Coast operations, she helped lead regional growth resulting in a 60-percent rise in store locations. She has more than 10 years of experience in facilitating company growth through franchises.

"To see what the company has already accomplished is awe-inspiring," Soderstrom said. "LYFE Kitchen has a strong vision and commitment already being executed in Palo Alto for the past year. As someone with a longstanding personal interest in staying active and living well, I'm passionate about the lifestyle this brand embodies."

Soderstrom graduated from Portland State University with a bachelor's of Science in Business with an emphasis in Advertising and Marketing.

Read more about franchising and growth.

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