Taco Bell announced via Twitter and Facebook that its followers and fans can get the Cool Ranch Doritos Locos Tacos today, a day before its nationwide launch, as a way to thank them for their loyalty. All they have to do is ask.

This week also marks a year since the launch of the original Nacho Cheese Doritos Locos Tacos, which quickly became the most successful product in Taco Bell's history.

Read more about social media marketing.

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