Arby's takes the lead for No Kid Hungry campaign

Throughout September, restaurants nationwide will invite guests to raise money for the annual Share Our Strength's No Kid Hungry campaign, aimed at ending childhood hunger in the U.S.

All month, people across the country can dine out at participating restaurants, make a contribution and take advantage of promotions, coupons and rewards in return.

Patrons can find participating restaurants matching all cuisines and budgets in all 50 states at NoKidHungry.org.

Once again this year, Arby's is a Core Partner of the campaign, joining the Food Network and Walmart.

The Arby's Foundation will continue to partner with Share Our Strength through multiple initiatives including Dine Out For No Kid Hungry, the 2013 Summer Meals Report, Center For Best Practices, State Campaigns and local community investment grants. Since 2011, Arby's has raised more than $5 million for this mission.

No Kid Hungry national partners include Corner Bakery Café, Whole Foods, Denny's, Romano's Macaroni Grill, OpenTable, Bruegger's Bagels, Mimi's Café, National Restaurant Association, la Madeleine, Joe's Crab Shack, SCA Professional Hygiene, Restaurants Unlimited Ltd., The Capital Grill, Sodexo Foundation and more.

According to a new report released by the No Kid Hungry campaign, three in four teachers and principals report regularly seeing hungry kids in their schools — the highest number in the four years of conducting this research. Share Our Strength's No Kid Hungry campaign hopes to end childhood hunger by connecting kids with the food they need to learn and grow, such as school breakfast.

"While childhood hunger is a large problem, it's one we can solve together," says Tom Nelson, president of Share Our Strength. "By dining out and participating in promotions for No Kid Hungry, your support will help us make sure more kids get important meals like school breakfast, so they can concentrate in class, learn and succeed as students. Just one dollar can help connect a child in need with up to 10 meals, so donations of all sizes make a real impact."

Throughout the past five years, restaurants have teamed up to raise approximately $10 million, which has supported No Kid Hungry's efforts, including connecting kids to 34 million additional meals since the summer of 2011, while also rallying supporters to send more than 104,000 letters that urged congressional representatives to protect critical funding for federal nutrition programs.

Supporting television networks, websites, businesses and members of the public will "go orange for No Kid Hungry," turning their social networks and offices orange to support the cause. Also on Sept. 16, advocates will take to Twitter to "twEAT OUT" for an all-day online conversation about the issue.

Read more about cause marketing.

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