Bojangles' has launched TailgateEverything.com, a website that lists more than 50 alternative tailgating ideas using the brand's signature menu items.

For example, the "How to Tailgate Romance" section suggests adding the brand's heart-shaped biscuits, using the brand's Sweetea as a perfume and using a Bojangles' wedding registry (simpleregistry.com/bojangles/). The website features photos, videos, tips and more on how to tailgate in unconventional ways.

There is also an instant-win game with prizes, including Bojangles' gift cards, and merchandise such as cornhole sets, folding chairs, foam fingers and koozies. Recipes created by Mike Bearss, Bojangles' SVP of Research and Product Development, feature "tailgating twists" on some of the brand's most popular menu items.

"Every fall our customers look forward to tailgating with Bojangles' chicken and biscuits at their favorite sporting events," said Randy Poindexter, Bojangles' senior vice president of Marketing. "This year, we're inviting our customers to 'Tailgate Everything' and we're having fun sharing our own ideas on how to do just that."

In-store, guests can pick up Bojangles' Tailgate Special, which offers eight, 12 or 20 pieces of Bojangles' hand-breaded chicken, buttermilk biscuits, choice of sides and Bojangles' Legendary Iced Tea. The Tailgate Special is served in the Big Bo Box, complete with plates, sporks and napkins.

Read more about marketing and promotions.

Related Content

User Comments – Give us your opinion!
Products & Services

Affordable, feature rich compact ATM

http://global.networldalliance.com/new/images/products/RL1600_Left_View_100.gif

804/Affordable-feature-rich-compact-ATM

Accessories

http://global.networldalliance.com/new/images/products/6293.png

6293/Accessories

PeopleMatter HIRE™

http://global.networldalliance.com/new/images/products/4625.png

4625/PeopleMatter-HIRE

LG 32LN549E

http://global.networldalliance.com/new/images/products/6457.png

6457/LG-32LN549E

Interactive Kiosks

http://global.networldalliance.com/new/images/products/4758.png

4758/Interactive-Kiosks

Scala Advanced Analytics

http://global.networldalliance.com/new/images/products/6169.png

6169/Scala-Advanced-Analytics

PCI Compliance Services

http://global.networldalliance.com/new/images/products/4892.png

4892/PCI-Compliance-Services

Enterprise Solutions

http://global.networldalliance.com/new/images/products/4124.png

4124/Enterprise-Solutions

RFID & Customer Driven Smart Shelves

http://global.networldalliance.com/new/images/products/RFIDnanoShelf_100.gif

123/RFID-Customer-Driven-Smart-Shelves

iiX Custom Points Program

http://global.networldalliance.com/new/images/products/custompoints.gif

1423/iiX-Custom-Points-Program

Fast Casual Executive Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.