The National Restaurant Association's Executive Vice President for Policy and Government Affairs, Scott DeFife, has been named a "2013 Leading Association Lobbyist" by Association TRENDS.

"The restaurant industry is impacted by a wide range of policy issues at every level of government, and Scott has been a strong advocate for the National Restaurant Association and our members ahead of every challenge and opportunity," said Dawn Sweeney, President and CEO of the NRA. "Scott's leadership continues to be instrumental in advancing the industry's priorities to benefit restaurateurs nationwide."

Since joining the NRA in 2010, DeFife has been a key player in many NRA efforts, including the campaign to overturn the New York City beverage ban. Also under his leadership, the association encouraged the Obama Administration to delay the health care law's employer-mandate penalties and some reporting requirements until 2015.

"National issues are being fought at local levels, outside the typical policymaker arena, and local challenges can become national issues overnight. You have to build and protect the reputation of the industry you represent, and blend your legislative strategy with your regulatory, legal, political and media strategies," DeFife told Association TRENDS. "We have focused resources on building a strong regulatory and legal foundation, but strived to take that knowledge and tell the industry story with simple but compelling facts and messaging."

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