0 Comments
Adweek: Carl's Jr. is working with Google on a marketing effort for its Portobello Mushroom Six-Dollar Burger that involves popular YouTube video creators. Google chose the video creators for the Carl's Jr. campaign because of their subscriber networks — a combined total of 3.8 million subscribers.
 
The video stars, who were paid a flat fee, will tell how they would eat a burger and mention the product by name. The Carl's Jr. videos will launch this week on a dedicated YouTube channel, the creators' pages and in ad units across sites in the Google ad network.
 

Related Content

Reader Comments

Add a Comment

We welcome your thoughtful comments. All comments will display your real name.

Want to participate in the discussion?

Or log in for complete access.

  • Clear
  • Post
Be the first to post a comment for this story.

Features

Sponsored by:

News

Blogs

User Comments

Products & Services

Business Intelligence

http://global.networldalliance.com/new/images/products/4241.png

4241/Business-Intelligence

Nationwide Installation and Support

http://global.networldalliance.com/new/images/products/Installation_Support100.gif

131/Nationwide-Installation-and-Support

LG M2901SCBN 29" class (29.1" measured diagonally)

http://global.networldalliance.com/new/images/products/4318.png

4318/LG-M2901SCBN-29-class-29-1-measured-diagonally

Scotsman Ice Machines

http://global.networldalliance.com/new/images/products/4869.png

4869/Scotsman-Ice-Machines

LG M3704CCBA - 37" class (37.0" measured diagonally)

http://global.networldalliance.com/new/images/products/4316.png

4316/LG-M3704CCBA-37-class-37-0-measured-diagonally

Executive Briefing and Exchange

http://global.networldalliance.com/new/images/products/4237.png

4237/Executive-Briefing-and-Exchange

Nationwide Criminal Records

http://global.networldalliance.com/new/images/products/Criminal_Search_iix.gif

1427/Nationwide-Criminal-Records

LG M3801SCBN - 38" class (38.1" measured diagonally)

http://global.networldalliance.com/new/images/products/4315.png

4315/LG-M3801SCBN-38-class-38-1-measured-diagonally

Custom iPhone App

http://global.networldalliance.com/new/images/products/4983.png

4983/Custom-iPhone-App

Customized Turn-Key Digital Signage and Interactive Media Solutions

http://global.networldalliance.com/new/images/products/4253.png

4253/Customized-Turn-Key-Digital-Signage-and-Interactive-Media-Solutions

Foodservice Social Media Universe
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.
Infographic: Top 12 Benefits of Digital Menu Boards