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Taco Bell CEO: 'Sometimes the biggest innovation is not earth shattering'
Taco Bell CEO Greg Creed appeared on CNBC Thursday to discuss the brand's new Waffle Taco, currently in test in five California stores for the breakfast daypart. The Waffle Taco is a waffle wrapped … -
Carvel adds Oreo options to menu
Carvel has teamed up with Oreo to introduce The Great Chill with OREO to the menu. The Great Chill features a variety of options featuring the Oreo cookie pieces, such as classic, cappuccino, mint … -
Burger King debuts another new menu
Burger King continues to show off its extensive product pipeline, introducing another handful of new items, this time as part of a "regionally inspired summer BBQ menu." The menu features 13 products … -
Ice cream concepts' mobile loyalty program grows sales by 50 percent
A mobile and social-based loyalty pilot program conducted by Marble Slab Creamery and MaggieMoo's Ice Cream and Treatery has increased average transactions by more than 50 percent. The solution was … -
Carl's Jr., Hardee's land promotional partnership with 'Man of Steel'
CKE Restaurants Holdings Inc., parent company of Carl's Jr. and Hardee's restaurants, and Warner Bros. Pictures have announced a promotional partnership for the theatrical release of "Man of Steel … -
Taco Bell launches program to encourage high school graduation
The Taco Bell Foundation for Teens, in partnership with Get Schooled, has launched Graduate for Mas, a program encouraging teens to make a personal commitment to graduate high school. Actor and … -
Baskin-Robbins jumps into retail, tests online ordering
The brand's new line of shelf-stable ,sherbet-flavored freezer bars is part of its 'weather proofing' strategy.- Alicia Kelso -
Popeyes testing out a breakfast menu
Popeyes Louisiana Kitchen is dipping its toes into the morning daypart. The company is currently testing a new Best Breakfast menu in the Charlotte, N.C., DMA. It will drive awareness of the new … -
Co-branded Marble Slab, Great American Cookies opens on USC campus
Global Franchise Group LLC has opened a co-branded Great American Cookies and Marble Slab Creamery establishment in the Russell House University Union on University of South Carolina's main campus … -
Tourists are coming: Is your restaurant ready to accommodate?
Since most foreign tourists won't have access to a PC during their trip, it's critical to offer mobile-based feedback mechanisms featuring short, multi-language surveys. -
Taco Bell breaks ground in Washington town per teen's request
Taco Bell has added another notch to its direct and creative marketing strategy by breaking ground in the town of Othello, Wash., after local teen Zeke Castro asked for a restaurant to be built there … -
Jersey Mike's the focus of Food Network program
Jersey Mike's Subs will be featured on the Food Network program "Giving You the Business" at 10 p.m. May 16. The hour-long show runs every Thursday and includes franchising opportunities and a grand … -
Dunkin' Donuts raises nearly $500K for Boston Marathon fund
Dunkin' Donuts guests have donated a total of $467,884.61 to The One Fund Boston to help those affected by the Boston Marathon bombings on April 15. More than 2,000 Dunkin' Donuts restaurants in … -
McDonald's UK invites consumers to scout supply chain
McDonald's UK has launched a new program called 'Quality Scouts', which invites members of the public to "go behind the scenes and report back on how some of its most famous products are made … -
Wendy's signature Frosty now available in waffle cone
Wendy's signature Frosty is now available in a waffle cone. The treat is made the same way, with milk, cream and 100-percent cocoa, and is available in vanilla or chocolate flavors. The Frosty Waffle … -
Wendy's gears new campaign toward growing Hispanic demographic
Wendy's is introducing a new wave of Hispanic advertising this week with the goal of creating a stronger connection with the fast-growing demographic. The campaign is called "Mucho Mejor," which … -
Subway development officer returning to 'Undercover Boss'
Don Fertman, the chief development officer for the Subway restaurant chain, who appeared on the second season of CBS's reality show "Undercover Boss" in 2010, will be making another appearance on the … -
Arby's embarks upon childhood hunger awareness tour
The Arby's Foundation, in partnership with Share our Strength's No Kid Hungry campaign, has rolled out the second Hungry for Happiness mobile tour to raise awareness about childhood hunger and … -
Culver's teams up with Snickers for new treat
Culver's and Mars Foodservices have teamed up to offer a new Concrete Mixer featuring Snickers Brand. The new offering includes Culver's Fresh Frozen Custard (chocolate or vanilla) combined with a … -
Del Taco launches Free Food Wednesdays
To celebrate Del Taco's new Buck & Under and New Tastes menus, as well as its overall brand relaunch, the chain has introduced Free Food Wednesdays. From 3 to 9 p.m. May 15, Del Taco will offer …
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