• It’s Time to Change the Economics of Advertising

    There is a huge amount of money wasted in the $300 billion merchants spend annually on promotions and direct marketing initiatives, as much of the activity fails to shift consumer behavior. FreeMonee …
  • Solving the Retail Marketer’s Dilemma

    In today’s competitive retail marketplace, those retailers who can successfully drive incremental visits are winning the fierce fight for market share. The challenge for retail marketers is to …
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