- WHITE PAPERS
In a confusing picture, it seems that restaurant operators are feeling upbeat, but overall, the number of away-from-home eating occasions are slipping a bit.
Turner's attention to detail was the most important factor in the growth of McDonald's.
If some parents are happy to abrogate their responsibility for setting rules for their children's eating habits, they are not going to be happy when there is little or no television programming to be a babysitter.
Consumers respond more favorably to professionally created and produced communications.
Analyze the entire beverage platform, including the strengths and weaknesses of each item, not solely based on sales, but how it matched with the desires and demographics of your customer base.
Restaurant occasions are integral to the Boomer generation's demographics, so why aren't brands marketing to them directly?
After McDonald's is fined in Brazil for its Happy Meals, is it possible something like that could happen in the U.S.?
Wendy's and Burger King have the right leadership in place to get back to positive sales and competitiveness.
There are an unusual number of stars in the restaurant industry firmament probably more than most other categories of business.
Lettuce Entertain You's expertise comes from its footprint in virtually every restaurant category and with nearly every type of menu.
The deluge of news about changes and restrictions in Kids Meals, and new offerings that are supposed to make kids healthier and happier is most interesting. Here we have Kids LiveWell offerings, there we have new combinations like apple slices...
Having a personal conversation with your customers helps you find out why they're there and how to get them to come back.
Fro-yo's comeback is attributed to more variety, a bigger demand for healthy food and a fun, social experience.
Children's television programming could be affected - and ultimately disappear - from drop in advertising revenue.
Turano family members, including the younger generation, have become leaders in developing and testing innovative bakery products.
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