Carl's Jr. same-store sales up nearly 6 percent

 
Dec. 12, 2012

CKE Restaurants Inc., parent company of Carl's Jr. and Hardee's brands, announced its third fiscal quarter financial results, ended Nov. 5.

Company-operated same-store sales increased 4.6 percent in Q3. Carl's Jr. same-store sales jumped 5.5 percent, while Hardee's same-store sales increased 3.6 percent during the quarter.

Year-to-date, Carl's Jr. is up 3.9 percent and Hardee's is up 2.6 percent.

Q3 highlights

At the end of Q3, the 52-week average unit volume for company-operated restaurants was $1,291,000. The 52-week average unit volumes for Carl's Jr. and Hardee's were $1,457,000 and $1,142,000, respectively.

The company reported total revenue of $310.8 million for Q3, an increase of $18.2 million, or 6.2 percent, compared to Q3 2012.

Andrew F. Puzder, CEO, once again attributed the momentum to product and marketing initiatives. This is the company's ninth consecutive quarter of positive company-operated same-store sales.

"We are encouraged by the strong momentum of our business and the positive same-store sales results at both brands during the third quarter. We remain focused on maintaining our premium quality brands and improving same-store sales with innovative products and cutting edge advertising that focuses on the taste, quality, and value of our products," Puzder said.

In August, both brands launched a Memphis BBQ burger, pairing saucy pulled pork with a classic charbroiled beef patty. The item was complemented by a TV spot titled "BBQ's Best Pair." Other recent rollouts include a grilled cheese bacon burger, bacon bacon biscuit, hand-breaded chicken wrappers, sweet potato fries and, at Carl's Jr., Made From Scratch Biscuits.

As of Nov. 5, the company's system-wide restaurant portfolio consisted of 1,349 total Carl's Jr. locations and 1,936 total Hardee's locations.

Read more about operations management.


Topics: Food & Beverage , Marketing / Branding / Promotion , Operations Management


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