Checkers/Rally's extend ice cream promotion after initial success

April 18, 2014

Checkers and Rally's Restaurants Inc. will host a second Free Cone Day promotion April 27 at their northern market locations, following the success of their initial promotion in southern markets last weekend.

According to a news release, markets such as Baltimore, Louisville, Ky., Washington D.C. and Indianapolis among others, are gearing up for the one-day-only offer. Free Waffle or Classic Cones will be awarded with any purchase.

Accompanying the special giveaway, Checker's and Rally's restaurants are now offering new LTO offers from now through May 18 — shrimp and Buffalo shrimp, as well as the classic Funnel Cake.

The company said the Funnel Cake is first of its kind in the segment. The offering will also be available as a Funnel Cake Layered Sundae and a Funnel Cake Hole-Lotta.

Topics: Food & Beverage , Marketing / Branding / Promotion

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