- WHITE PAPERS
Dunkin' Donuts has kicked off the New Year by expanding its DDSMART menu to include the sliced turkey breakfast sandwich and a new whole wheat bagel.
Served oven toasted on a new multigrain flatbread, the sliced turkey breakfast sandwich, at 310 calories, includes three slices of turkey, an egg and a slice of reduced-fat cheddar cheese. The sandwich is also available as a Wake-Up Wrap, at 160 calories, served with egg, cheese and one slice of turkey on a warmed tortilla. Also, any Dunkin' Donuts breakfast sandwich can now be served on the new multigrain flatbread.
Dunkin' Donuts has also rolled out a new whole wheat bagel. This option comes in at 320 calories. Both the new whole wheat bagel and multigrain flatbread have earned the Basic Stamp from the Whole Grains Council, a certification for products containing at least half a serving (8 grams) of whole grain.
The bagel has 60 grams of whole grain, and the flatbread has 16 grams of whole grain.
"We know that our guests are increasingly health-conscious, and are looking for a full selection of choices that satisfy their hunger and fit into their lifestyle," said John Costello, president, Global Marketing and Innovation at Dunkin' Brands. "Ever since we launched our DDSMART menu more than five years ago, we have been steadily expanding our better-for-you offerings. We are pleased to begin the New Year with new and unique DDSMART items like the Sliced Turkey Breakfast Sandwich, and we look forward to continuing to explore ways to meet the needs of our guests and provide even more options throughout 2014."
To celebrate these new menu options, Dunkin' Donuts today launched its Smart Start to '14 Twitter Sweepstakes, offering fans the chance to win a $100 Dunkin' Donuts mGift. Beginning today and continuing through Jan. 10, Dunkin' Donuts will ask a daily question. Fans who tweet an answer to @DunkinDonuts on Twitter using the special hashtag #DDSMART14 are eligible for a chance to win one of three $100 Dunkin' Donuts mGifts each day. One grand prize winner will win $500 in Dunkin' Donuts Cards.
Read more about health and nutrition initiatives.