Krispy Kreme names VP to lead domestic franchise recruiting

Jan. 7, 2013

Krispy Kreme Doughnuts Inc. has named Patricia Perry as its new vice president of U.S. Franchise Development. In this role, Perry will coordinate completion of the company's domestic franchising plans and lead its domestic franchise recruiting efforts.

"Patricia is an industry professional who brings current, relevant QSR franchise development skills to Krispy Kreme," said Cindy Bay, senior vice president, U.S. Operations and Franchising. "We have expressed our intention to re-focus on domestic franchise growth at the appropriate time, and we are now ready to begin executing a focused strategy of franchise expansion in the United States."

Perry has 10 years of experience in multi-unit restaurant franchise marketing, business development and restaurant operations, having spent much of her career with Church's Chicken. She also owned her own restaurant, Jasabar Southern Cuisine Restaurant.

"I am extremely excited to be joining the team at Krispy Kreme, especially at such an exciting time," Perry said. "As one of the most recognizable brands in the world, I believe Krispy Kreme's U.S. franchising opportunities are enormous."

Krispy Kreme currently has 238 shops in the U.S., 142 of which are franchised.

"The team we are building to grow our U.S. franchise network is impressive. Patricia brings current knowledge of the franchise development market, along with years of restaurant experience, to our group of professionals led by Cindy Bay, a 30 year QSR veteran. We are delighted to have her join us," added James H. Morgan, president and CEO.

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Topics: Coffee/Bakery/Donut , Franchising & Growth , Operations Management

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