Krispy Kreme's retail iced coffee hits Walmart shelves

 
Feb. 5, 2014

Krispy Kreme's iced coffees will be available to consumers in new ready-to-drink bottles starting Feb. 10. The ready-to-drink options will include Krispy Kreme Original Glazed Iced Coffee and Krispy Kreme Mocha Iced Coffee.

According to a news release, they will be available at more than 900 Walmart locations throughout the U.S.

"People have been satisfying their craving for our doughnuts and coffee for 76 years," said Brad Wall, senior vice president, Krispy Kreme. "Making our premium quality coffee available to consumers through the convenience of ready-to-drink is part of our continuing efforts to build awareness and equity in our coffee program."

Krispy Kreme Iced Coffees will be available in ready-to-drink, 9.5-ounce bottles for $1.98.

Read more about food and beverage rollouts.


Topics: Coffee/Bakery/Donut , Food & Beverage , Marketing / Branding / Promotion


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