- WHITE PAPERS
Marketplace momentum from emerging partnerships focused on vertical markets and enterprise opportunities highlight a strong Q1 and continuing 2014 outlook for shopper engagement technology firm ComQi, according to an announcement from the company.
The New York-based software and services firm is actively collaborating on quick service restaurant menus and messaging with retail sign company Everbrite and on retail and other out-of-home digital projects with Toshiba.
Another partnership with Spectrio builds ComQi's shopper engagement technology and services into the solutions package of an all-inclusive audio/video marketing companies, the company said.
"These are strong, very active partnerships that we've collectively invested a lot of time and resources to spin up, and we're now starting to see the results in orders and field deployments," ComQi President and Chief Revenue Officer Stuart Armstrong said in the announcement. "We expect to see business from these partnerships continue to accelerate in rest of 2014 and 2015."
The partnership with Milwaukee-based Everbrite leverages that firm's more than 80 years of experience building signs and visual identification plans for retailers. The ComQi EnGage digital signage platform, and supporting services, is now embedded into a full-turnkey offer provided to Everbrite customers in QSR and other retail sectors.
Toshiba America Business Solutions started in 2013 deploying digital signage projects that use ComQi EnGage as a central component of its newly launched ellumina Digital Signage Managed Business Services turnkey solution. Toshiba rebranded ComQi's software as "Experience Manager," a platform supporting services that directly address the needs of customers within a variety of vertical markets.
One of Toshiba's signature projects is a network of more than 800 screens — scheduled, managed and supported using EnGage software and media playback devices — at Qualcomm Stadium in San Diego, home field of the San Diego Chargers NFL team.
"We started rolling out a store of the future project in 2013 and Q1 of 2014 with a major automotive brand at its U.S. dealer stores, underpinned by ComQi's EnGage digital signage and video on demand capabilities," Spectrio CEO Aaron Kleinhandler said in the announcement. "Combining the multiple screen sizes with mobile and tablets, and our music and messaging services, creates a full audio-video experience designed to help staff and inform customers."
These partnerships are on top of a set of already strong collaborative efforts forged earlier between ComQi and partners such as PlayNetwork, which uses EnGage system in verticals such as fashion retailing; Aceso and VGSi, active in health care; and EWI, in auto dealerships.