Villa Enterprises takes over food court ops at Virginia outlets

 
March 26, 2014

Villa Enterprises announced it is assuming the management, operations and brand placement in the food court at Leesburg Corner Premium Outlets in Leesburg, Va.

Under the new deal, Villa Enterprises will oversee a two-phased renovation project with completion scheduled for late spring, according to a news release. During the first phase, the food court will feature a temporary Italian quick-service restaurant serving pizza and pasta, as well as a coffee kiosk. When complete, the food court will be home to six Villa Enterprises' brands, including Villa Italian Kitchen, Green Leaf's, Bananas, South Philly Steaks & Fries, Far East Asian Fire and The Market by Villa.

"Over the past several years, we've been aggressively looking for opportunities to manage entire food courts, and it's been a great way for us to expand and introduce our diverse brands," Adam Torine, SVP of business development, said in the release. "Few restaurant management companies operate entire food courts, so it's a unique opportunity for us to manage and outfit entire food courts with our brands, and even create new concepts to add to our portfolio based on market demand."


Topics: Franchising & Growth , Operations Management , Restaurant Design / Layout


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