Burger King Corp. recently unveiled its new prototype store, a franchise location at 8523 Spring Cypress Road in Spring, Texas, in the Houston market. The design prominently features Burger King branding as well as lighting that resembles red flam
Houston Foods Inc. franchise owners (far left) Shoukat Dhanani and Amin Dhanani (fourth from left) added their own touches to Burger King's prototype design, including video game kiosks in the dining room.
: The prototype's interior is a new, upscale look for Burger King. The dining room features metallic finishes with black accents plus ceramic tile with a rustic wood look.
A special party table in the center of 60-plus seat dining area features a flame chandelier, an artistic interpretation of the company’s “grill-centric” brand.
The counter features Burger King branded messaging, digital menu boards, and digital counter cards for point-of-purchase promotions.
The drive-thru is also part of the experience. Although not visible here, the area features a fountain and a soothing waterfall behind the menu post.