Tim Hortons taps social media celebrities for ugly sweater promotion

Tim Hortons Cafe & Bake Shop is launching its 2014 holiday packaging and the "Tims Tacky Sweater" social campaign. Fans are encouraged to share their tacky sweater moments on Twitter, Instagram and Vine using #TimsTackySweater. To reward them, the chain...

FEATURES


McDonald's turnaround plan: 'Get closer to the customer'

McDonald's CFO said the company is behind some competitors in the digital space and is therefore investing at an 'accelerated rate' to get enhancements to the market.

Having a loyalty app will help increase your bottom line

Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

Sonic franchisee's marketing shift doubles sales of LTO burger

Kergan Brothers' Who Dat burger joins its Rajin' Cajun burger as a football season LTO, generating higher ticket and traffic counts.

Popeyes cites 'superior' real estate focus as driver of new unit profit growth

The chain outperformed the overall QSR category by 6 percentage points in Q3.

Tillster CEO: Restaurant industry in first phase of mobile payments

The technology should have maximum utility for consumers, such as ordering and loyalty; payment alone isn't enough.

Next up for QSR: Adaptive drive-thru digital menu boards

Given that almost two-thirds of sales come from drive-thru customers, this segment represents the single largest opportunity to improve revenues and profitability in QSR.

Mobile payments: Where the consumers are going

To approach mobile payments, make sure your guests want it, that you have the right infrastructure in place and that you have a plan for the data you can collect.

Wendy's plans to refine value messaging after 'challenging' Q3

CEO admits to winning some share from a struggling McDonald's.

Four ways the game has changed for restaurant brands

Nimbleness, dynamic customer relationships, customization and millennial insights are all key to brand success, says FOCUS Brands CEO Steve DeSutter.

5 tips to promote upcoming events at your restaurant

Work with local businesses and non-profits to promote your restaurant’s event, tie them to your event theme and encourage a co-sponsorship.

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NEWS


Arby's debuts fast casual-inspired design in Tennessee

Arby's Restaurant Group Inc. announced the opening of a new restaurant design and format in White House, Tennessee. According to the company, the new design, called "Inspire," aims to "deliver fast casual aesthetics while employing QSR economics." Arby's began remodeling...

Dunkin' Donuts hosts Twitter sweepstakes for National Espresso Day

To celebrate National Espresso Day, Nov. 23, Dunkin' Donuts is hosting a Latte Love Twitter sweepstakes beginning today and continuing through the weekend.

Sonic gets assist from Kevin Durant for healthier menu item development

Sonic has reached a multiyear endorsement agreement with NBA MVP and Olympic gold medalist Kevin Durant. As part of the agreement, Durant will serve as a national brand ambassador to collaborate on the development of new, healthier menu items. Durant...

NRA, SBA encouraging shoppers to #DineSmall on Nov. 29

The partnership will encourage shoppers to patronize local restaurants while shopping on Small Business Saturday.

Dairy Queen brings back Candy Cane Chill Blizzard as featured Blizzard of the Month

The Candy Cane Chill Blizzard Treat, Candy Cane Chill Waffle Cone Blizzard Treat and the Candy Cane Chill Royal Shake will all be available Nov. 29 through Dec. 31.

Baskin-Robbins brings back Turkey Cake

The Turkey Cake and other ice cream cakes are customizable and can be ordered online and in store.

Hardee's promo offers chance to win boat and trailer

Hardee's has kicked off its Outdoor Adventure Instant Win Game, offering customers who purchase a combo meal with a large drink or coffee with the chance to win prizes, including Bass Pro Shops outdoor gear. One grand prize winner will...

Burger King embroiled in trademark dispute with vegetarian concept in India

As Burger King gets ready to enter India, the parent company is embroiled in a trademark dispute with Indian company, Burger King Restaurant Pvt. Ltd. According to a news release, Burger King Corporation is threatening Burger King Restaurant Pvt.

KFC wins loyalty and engagement awards for Singapore business

KFC won several awards at the Marketing Excellence Awards and Loyalty & Engagement Awards in Singapore. At the Marketing Excellence Awards, KFC won: Gold for Excellence in Consumer Insights/market Research Silver for Excellence in Direct Marketing category At the Loyalty...

Church's Chicken debuts Oreo Biscuit Bites

Church's Chicken announced it will introduce Oreo Biscuit Bites on Dec. 1.

Dunkin' Donuts rolls out holiday discounts on packaged coffee

Dunkin' Donuts' Packaged Coffee is now available at participating restaurants nationwide for a special price of three pounds for $19.99. The coffee is available in a variety of flavors, including Original Blend, Dunkin' Decaf, French Vanilla, Hazelnut and the brand's...

Wendy's bacon portabella melt on brioche returns to menu

Wendy's has brought back its bacon portabella melt on brioche for a limited time. "Wendy's Bacon Portabella Melt on Brioche is one of those cheeseburgers that will take your dining experience to the next level – a warm, rich reward...

Popeyes Coca-Cola holiday collector cups return

Popeyes Louisiana Kitchen announced today the release of four new Coca-Cola limited edition holiday collector cups. The cups are free with any 32 oz.

LivingSocial adds communication platform for merchants

LivingSocial has launched Connect, a communications toolkit for merchants to engage and build relationships with customers acquired through its platform. According to a news release, with the addition of the Connect features to LivingSocial’s Merchant Center, businesses can now: Personalize...

Subway offering $2 subs for limited time

Subway has kicked off its $2 holiday customer appreciation promotion in which guests can order the 6-inch cold cut combo or 6-inch meatball marinara sub for $2 each. The promotion is for a limited time only and participation varies.

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