Green Leaf's and Bananas hosting holiday Facebook giveaway

Villa Enterprises Management's Green Leaf’s and Bananas restaurants are hosting a Holiday Facebook Give-Away from now through Jan.

FEATURES


McDonald's turnaround plan: 'Get closer to the customer'

McDonald's CFO said the company is behind some competitors in the digital space and is therefore investing at an 'accelerated rate' to get enhancements to the market.

Having a loyalty app will help increase your bottom line

Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

Sonic franchisee's marketing shift doubles sales of LTO burger

Kergan Brothers' Who Dat burger joins its Rajin' Cajun burger as a football season LTO, generating higher ticket and traffic counts.

Tillster CEO: Restaurant industry in first phase of mobile payments

The technology should have maximum utility for consumers, such as ordering and loyalty; payment alone isn't enough.

Mobile payments: Where the consumers are going

To approach mobile payments, make sure your guests want it, that you have the right infrastructure in place and that you have a plan for the data you can collect.

Wendy's plans to refine value messaging after 'challenging' Q3

CEO admits to winning some share from a struggling McDonald's.

Four ways the game has changed for restaurant brands

Nimbleness, dynamic customer relationships, customization and millennial insights are all key to brand success, says FOCUS Brands CEO Steve DeSutter.

5 tips to promote upcoming events at your restaurant

Work with local businesses and non-profits to promote your restaurant’s event, tie them to your event theme and encourage a co-sponsorship.

Order kiosks making a comeback in the restaurant industry

Millennials are accustomed to technology and like a sensory experience – to touch and feel things – and kiosks give them that opportunity.

Burger King eyes breakfast as a 'long-term play'

The company has opened 701 net new restaurants in a trailing 12-month basis, its highest level ever and an 18-percent year-over-year increase.

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NEWS


White Castle promo card program returns for holiday season

White Castle's promo card program has returned in time for the holiday shopping season. For every $25 spent on White Castle gift cards; the purchaser receives a $5 promo card. The promo card is valid from Jan.

Dunkin' Donuts' mobile payment and gifting app surpasses 10 million downloads

Dunkin' Donuts today announced that it has achieved two digital milestones: 2 million DD Perks Rewards loyalty members. Surpassing more than 10 million downloads of the Dunkin' Mobile App for mobile payment and gifting. To celebrate, the brand will recognize...

Syrus Restaurant Information Services adds Android app

Syrus Restaurant Information Services has added an Android app to its restaurant management solutions portfolio to complement its already existing iOS app. According to a news release, the app offers restaurant operators with historical and real-time information on store performance...

Krystal adds once-secret Thanksgiving stuffing recipe to packaging

For the first time, The Krystal Company is revealing its Thanksgiving stuffing recipe. The once-secret recipe has been printed on limited-edition steamer pack boxes. In conjunction with the rollout of the recipe, the brand is partnering with Big Easy Foods,...

Tim Hortons taps social media celebrities for ugly sweater promotion

Tim Hortons Cafe & Bake Shop is launching its 2014 holiday packaging and the "Tims Tacky Sweater" social campaign. Fans are encouraged to share their tacky sweater moments on Twitter, Instagram and Vine using #TimsTackySweater. To reward them, the chain...

Dunkin' Donuts hosts Twitter sweepstakes for National Espresso Day

To celebrate National Espresso Day, Nov. 23, Dunkin' Donuts is hosting a Latte Love Twitter sweepstakes beginning today and continuing through the weekend.

NRA, SBA encouraging shoppers to #DineSmall on Nov. 29

The partnership will encourage shoppers to patronize local restaurants while shopping on Small Business Saturday.

ChowNow partners with Yelp for online ordering

Online ordering and marketing platform ChowNow now integrates with the Yelp Transaction Platform to allow restaurants to take orders directly from their Yelp business page.

30% of holiday shoppers plan to pay with mobile wallet

More than 40 percent of holiday shoppers intend to use mobile payments at coffee shops and fast food restaurants.

Hardee's promo offers chance to win boat and trailer

Hardee's has kicked off its Outdoor Adventure Instant Win Game, offering customers who purchase a combo meal with a large drink or coffee with the chance to win prizes, including Bass Pro Shops outdoor gear. One grand prize winner will...

KFC wins loyalty and engagement awards for Singapore business

KFC won several awards at the Marketing Excellence Awards and Loyalty & Engagement Awards in Singapore. At the Marketing Excellence Awards, KFC won: Gold for Excellence in Consumer Insights/market Research Silver for Excellence in Direct Marketing category At the Loyalty...

LivingSocial adds communication platform for merchants

LivingSocial has launched Connect, a communications toolkit for merchants to engage and build relationships with customers acquired through its platform. According to a news release, with the addition of the Connect features to LivingSocial’s Merchant Center, businesses can now: Personalize...

Taco Bell wants college students to think of brand as 'cool friend'

Taco Bell has teamed up with ESPN to create the college football playoffs' first "official student section." According to Forbes, Taco Bell signed a multiyear agreement with the CFP and ESPN last week. The brand has been an official sponsor...

Tim Hortons launches pay-it-forward campaign for holiday season

Tim Hortons' annual holiday cups have arrived and feature a hashtag for the first time: #WarmWishes. CMO Peter Nowlan said the hashtag is aimed at encouraging guests to share their "warm wishes" on social media and "do good for others."...

Mobile payments present opportunity for brands to engage customers

Now that Apple Pay is here, marketers have to figure out what to do with it. While mobile payments will likely be a good thing, there's a lot of potential value for customers and brands beyond the transaction.

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