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Dunkin' Donuts today announced that it has achieved two digital milestones: 2 million DD Perks Rewards loyalty members. Surpassing more than 10 million downloads of the Dunkin' Mobile App for mobile payment and gifting. To celebrate, the brand will recognize...
McDonald's CFO said the company is behind some competitors in the digital space and is therefore investing at an 'accelerated rate' to get enhancements to the market.
Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.
Kergan Brothers' Who Dat burger joins its Rajin' Cajun burger as a football season LTO, generating higher ticket and traffic counts.
The technology should have maximum utility for consumers, such as ordering and loyalty; payment alone isn't enough.
To approach mobile payments, make sure your guests want it, that you have the right infrastructure in place and that you have a plan for the data you can collect.
CEO admits to winning some share from a struggling McDonald's.
Nimbleness, dynamic customer relationships, customization and millennial insights are all key to brand success, says FOCUS Brands CEO Steve DeSutter.
Work with local businesses and non-profits to promote your restaurant’s event, tie them to your event theme and encourage a co-sponsorship.
Millennials are accustomed to technology and like a sensory experience – to touch and feel things – and kiosks give them that opportunity.
The company has opened 701 net new restaurants in a trailing 12-month basis, its highest level ever and an 18-percent year-over-year increase.
Syrus Restaurant Information Services has added an Android app to its restaurant management solutions portfolio to complement its already existing iOS app. According to a news release, the app offers restaurant operators with historical and real-time information on store performance...
For the first time, The Krystal Company is revealing its Thanksgiving stuffing recipe. The once-secret recipe has been printed on limited-edition steamer pack boxes. In conjunction with the rollout of the recipe, the brand is partnering with Big Easy Foods,...
Tim Hortons Cafe & Bake Shop is launching its 2014 holiday packaging and the "Tims Tacky Sweater" social campaign. Fans are encouraged to share their tacky sweater moments on Twitter, Instagram and Vine using #TimsTackySweater. To reward them, the chain...
To celebrate National Espresso Day, Nov. 23, Dunkin' Donuts is hosting a Latte Love Twitter sweepstakes beginning today and continuing through the weekend.
The partnership will encourage shoppers to patronize local restaurants while shopping on Small Business Saturday.
Online ordering and marketing platform ChowNow now integrates with the Yelp Transaction Platform to allow restaurants to take orders directly from their Yelp business page.
More than 40 percent of holiday shoppers intend to use mobile payments at coffee shops and fast food restaurants.
Hardee's has kicked off its Outdoor Adventure Instant Win Game, offering customers who purchase a combo meal with a large drink or coffee with the chance to win prizes, including Bass Pro Shops outdoor gear. One grand prize winner will...
KFC won several awards at the Marketing Excellence Awards and Loyalty & Engagement Awards in Singapore. At the Marketing Excellence Awards, KFC won: Gold for Excellence in Consumer Insights/market Research Silver for Excellence in Direct Marketing category At the Loyalty...
LivingSocial has launched Connect, a communications toolkit for merchants to engage and build relationships with customers acquired through its platform. According to a news release, with the addition of the Connect features to LivingSocial’s Merchant Center, businesses can now: Personalize...
Taco Bell has teamed up with ESPN to create the college football playoffs' first "official student section." According to Forbes, Taco Bell signed a multiyear agreement with the CFP and ESPN last week. The brand has been an official sponsor...
Tim Hortons' annual holiday cups have arrived and feature a hashtag for the first time: #WarmWishes. CMO Peter Nowlan said the hashtag is aimed at encouraging guests to share their "warm wishes" on social media and "do good for others."...
Now that Apple Pay is here, marketers have to figure out what to do with it. While mobile payments will likely be a good thing, there's a lot of potential value for customers and brands beyond the transaction.
Renowned economic strategist Bruce Fenton, Managing Director of Atlantic Financial, has been confirmed as a featured Summit speaker.
Digital agency Dreambox Creations, led by founders Dan Bejmuk and Danielle Takata, is celebrating its 15-year anniversary with several new restaurant clients. The Los Angeles-based company's roster, which has long included Yard House Restaurants and Grimaldi's Pizzeria, has recently added...
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