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Business Strategy and Profitability News & Media

Subway co-founder's book raising money for those in poverty

April 13, 2012

The business book written by Subway restaurant chain president and co-founder Fred DeLuca is now available as an e-book. Proceeds from the e-book are going to…

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Good Times taps financial advisor for potential acquisitions

April 12, 2012

Colorado-based Good Times Restaurants Inc. has entered into a financial advisory services agreement with Heathcote Capital LLC to strategize possible…

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Taco Bell Doritos Locos launch boosts brand perception

April 12, 2012

Taco Bell's new Doritos Locos Tacos appear to have lifted consumer perception of both brands, especially with regular patrons of Mexican restaurants, according…

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NRA announces Operator Innovations Awards finalists

April 11, 2012

An independent panel of judges has selected the finalists for the National Restaurant Association’s inaugural Operator Innovations Awards. Three finalists in…

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Dunkin' Donuts radio ad sprays coffee aroma

April 11, 2012

A Dunkin' Donuts radio ad in South Korea emits the aroma of coffee whenever it plays. According to PSFK, the campaign, named Flavor Radio, uses a unique…

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Advocacy group asks children's hospitals to remove McDonald's

April 11, 2012

McDonald's has weathered a nearly two-year storm of critics asking the chain to stop marketing its food to children, but it now appears there is another dark…

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Showing guests something extra ignites loyalty

Operators who take the time, once the basics are being flawlessly executed, to bring in elements of showcasing their food to their captive audience guests will…

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Healthful, flavorful meals top trends at QSRs, fast casuals

April 9, 2012

As diners become more sophisticated in their tastes and desire for flavorful, healthful foods, quick-service and fast casual operators are plating up…

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Restaurants add 560,000 jobs, NRA partners with CareerBuilder

April 9, 2012

The National Restaurant Association reports that restaurants have added more than 560,000 jobs since the beginning of the employment recovery, with more than…

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Study reveals how QSRs can build loyalty among Hispanic consumers

On average, Hispanics visit QSRs more than 10 times in a 30-day period, while non-Hispanics visit about seven times per month.

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Wendy's new tagline: 'Now that's better'

April 6, 2012

During Wendy's most recent earnings call last month, CEO Emil Brolick talked about how the company's next marketing campaign – succeeding the longstanding "You…

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Good Times begins restaurant remodeling effort

April 6, 2012

Same-store sales at Good Times Restaurants Inc. were up 7.9 percent in March, on top of last year's 8.6 percent increase. This marks the Colorado-based chain's…

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Frozen yogurt chain jumps into the coffee space

by Alicia Kelso — Editor, QSRWeb.com

Fro.Zen.Yo spent a year developing proprietary Zombie Coffee.

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RewardMe webinar to focus on driving consumer behavior

April 5, 2012

RewardMe and FastCasual.com are hosting the webinar, "How to use BIG DATA to influence customer behavior," on April 19 at 2 p.m.

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Wendy's signs deal to expand in Eastern Europe

April 5, 2012

The Wendy's Company has announced an agreement with The Wissol Group to develop 25 restaurants in Georgia and the Republic of Azerbaijan throughout the next 1…

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Dine Out for No Kid Hungry raises $2.4 million

April 4, 2012

Share Our Strength’s Dine Out For No Kid Hungry has announced that restaurants across the country and their customers raised nearly $2.4 million last year in…

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Cousins Subs launches program to spark franchise growth

April 4, 2012

To spark franchise growth, Wisconsin-based Cousins Subs has launched a new Founder's Program that will put nearly $100,000 back into the hands of franchisees…

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Burger King goes public again

April 4, 2012

Just after announcing the biggest menu overhaul in its history, Miami-based Burger King Worldwide Holdings Inc. has entered into an agreement with Justice…

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5 ways mobile-based loyalty programs will grow your business

Mobile-based loyalty programs allow you to connect with your customers anytime through text messaging so you can send instant incentives, which can stimulate…

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Three things you need to know about Facebook Timeline for brands

by Lisa DiVirgilio

The new layout allows brands to interact privately with customers and stay updated on page data.

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