Taco Bell debuts new Live Más marketing campaign

February 27, 2012

Taco Bell's new slogan – Live Más – debuted Saturday during NBA's All-Star Saturday Night.

Could your restaurant survive a 15% decrease in business?

by Brad Cyprus — Chief of Security and Compliance, Vendor Safe Technologies

The question we field more than any other when talking to small merchants is, “Who is making me become PCI compliant?” The answer is too complicated to simply…

Tim Hortons sales accelerate systemwide

February 23, 2012

Tim Hortons Inc. has announced results for the fourth quarter and full year ended Jan. 1, which included a 9.2 percent growth in systemwide sales. Tim Hortons…

Are restaurant marketers missing the big spenders?

by Barry Klein — Marketing Directo, Go Roma

Restaurant occasions are integral to the Boomer generation's demographics, so why aren't brands marketing to them directly?

Jack in the Box profit falls on refranchising efforts

February 23, 2012

Jack in the Box Inc. reported net earnings of $12 million, or $0.27 per diluted share, for the first quarter ended Jan. 22, compared with net earnings of $32.…

Wendy's franchisee receives funding for partner buyout

February 23, 2012

GE Capital, Franchise Finance recently provided a $2.675 million term loan to QSC Restaurants Inc., a Wendy's franchisee, for a partner buyout. The funding was…

Del Taco aims to redefine brand experience with new executive team

February 23, 2012

Del Taco has announced several promotions and appointments within its executive ranks as part of a larger initiative to redefine how the company delivers on…

White Castle experiments with wine sales, honored by vodka company

February 23, 2012

White Castle is experimenting with wine sales at a Lafayette, Ind., restaurant, according to the Wall Street Journal.

Milio's Sandwiches plans to quadruple footprint in five years

by Alicia Kelso — Editor, QSRWeb.com

Chain will focus on value menu system, operations and marketing.

Quiznos shakes up board to help reinvigorate the brand

February 22, 2012

Denver-based Quiznos has named Harsha V. Agadi as executive chairman of its board of managers.

Arby's selects former Burger King agency to steer marketing message

by Alicia Kelso — Editor, QSRWeb.com

Announcement comes about a month after the chain hired former BK CMO.

Courting new trials

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Let’s talk for a minute about new trial. No, not the court kind, but the kind that every restaurant wants … new consumers trying out your restaurant for the…

Cousins Subs renews focus on products, growth and marketing

February 21, 2012

Wisconsin-based Cousins Subs is marking its 40th anniversary with new initiatives that focus on its products, franchise growth and marketing investments.

Seafood promotions kick off Lenten season

by Alicia Kelso — Editor, QSRWeb.com

About 23 percent of McDonald's Filet-O-Fish sandwiches are purchased during Lent.

Commentary: Loyalty marketing drives sales and brand affinity

Starbucks and industry stats show what works for QSRs.

Chick-fil-A commits to eco-friendly measures

February 17, 2012

Nearly a year after opening its first restaurant built to the standards of the U.S Green Building Council's Leadership in Energy and Environmental Design…

Gloves! The Controversy Continues – Part 2

by Paul Mcginnis — Vice President, Marketing, Ecolab Food Safety Specialties

There is a general agreement that hand sanitation is a problem, but how that problem is best addressed is not always clear. The arguments to wear gloves and to…

Restaurants adapt to 'new normal' with efficiency, innovation

by Alicia Kelso — Editor, QSRWeb.com

Mergers and acquisitions market won't be as active in 2012.

Former Burger King CEO joins board of UK QSR, plans U.S. presence

February 13, 2012

Brad Blum, the former CEO of Burger King and Olive Garden Italian Restaurants, has joined the board of LEON, a London-based quick-service restaurant company…

Breakfast, coffee, marketing initiatives push Dunkin' Brands profits up

by Alicia Kelso — Editor, QSRWeb.com

Dunkin' Brands Group Inc., parent company of Dunkin' Donuts and Baskin-Robbins, reported its fourth quarter and full year 2011 financial results, including a…