Using Mobile Technology to Attract New Customers
As a channel, mobile represents a huge opportunity to improve overall dining experiences and deliver results that matter to operators. Many quick-serves today are using mobile technology to attract new customers and increase average order size. The return on investment for those brands willing to invest in mobile is undeniable. That’s why quick-serves open to building dynamic, customized mobile customer experiences will be rewarded by gaining a greater share of customers and a competitive advantage.