Many industry insiders believe digital menu boards will reach critical mass in about three to five years. Consumers expect or prefer dynamic content over static content. They want animated and vibrant visuals when they're waiting in line for their meals. Digital drive-thru boards also speed up service and improve order accuracy by removing any customer-to-cashier static.
This infographic gives you the data you need on digital signage at the drive-thru and why it benefits both restaurants and consumers.