Whataburger News & Media

Whataburger inks multi-year partnership deal with Carolina Panthers, Charlotte FC

August 25, 2025

Whataburger has signed a multi-year deal to serve as a Proud Partner of both the Carolina Panthers and Charlotte FC, according to a press release.

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Whataburger brings on Jessica Reicher as EVP, COO

August 21, 2025

Whataburger has named Jessica Reicher as EVP and COO. Reicher has more than 30 years of restaurant leadership experience, according to a press release.

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Academy Sports + Outdoors partners with Whataburger

August 19, 2025

Academy Sports + Outdoors and Whataburger have teamed up for a collaboration featuring designs from the two brands, according to a press release.

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Whataburger marks 75th anniversary with 75-cent burger deal

July 24, 2025

Whataburger is commemorating its 75th year of operation by offering rewards members a classic Whataburger for 75 cents on National Whataburger Day, Aug. 8.

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Whataburger makes a splash with Whatafresher

June 26, 2025

Whataburger has launched its menu of premium craft beverages. The first to launch is the Prickly Pear Raspberry Whatafresher, according to a press release.

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Whataburger brings back Pico de Gallo Burger at fans' behest

May 29, 2025

Whataburger has received four years and fan requests begging for the return of the Pico de Gallo Burger. The brand has brought back the burger for a limited…

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Whataburger celebrates 75th anniversary with returning menu items

January 6, 2025

Whataburger is celebrating its 75th anniversary by bringing back legendary menu items for a limited time, according to the press release.

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Whataburger relaunches Buffalo Ranch Chicken Strip Sandwich

July 7, 2024

The Whataburger Buffalo Ranch Chicken Strip Sandwich is back by popular demand and just in time for summer, according to a press release.

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Whataburger partners with Russo Modular for Arizona prototype

June 24, 2024

Whataburger has partnered with Russo Modular to build a 3,000-square-foot modular prototype for Whataburger's modular program. It will be the brand's first…

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Whataburger hires Scott Hudler as SVP, CMO

February 16, 2024

Whataburger has hired Scott Hudler as its SVP and CMO, according to a press release.

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Whataburger opens Las Vegas location

February 14, 2024

Whataburger has opened a location on the iconic Las Vegas Strip. The Whataburger at 3752 S. Las Vegas Blvd. marks the brand's western most location to date and…

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Whataburger promotes 2 to VP roles

January 12, 2024

Whataburger has promoted two employees to VP roles, according to a press release.

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Whatabuger adds boneless wings to menu for limited time

January 5, 2024

Whataburger has introduced boneless WhataWings to its menu. The orders of nine 100% white-meat chicken bites are tossed in the brand's signature sauces…

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Whataburger to offer $600K in scholarship money

December 1, 2023

Whataburger is offering $600,000 in scholarships to students. Applications are open for the Whataburger Feeding Student Success Scholarship across the brand's…

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Whataburger declares Aug. 8 National Whataburger Day

July 27, 2023

Whataburger has declared Aug. 8 as National Whataburger Day, according to a press release.

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Whataburger taps Radar to boost customer experience

May 30, 2023

Whataburger is partnering with geofencing tech provider Radar to boost the customer experience by leveraging location-based data.

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Whataburger, Academy Sports + Outdoors create 2nd line of branded merchandise

April 7, 2023

Whataburger has teamed up with Academy Sports + Outdoors to release its second Magellan Outdoors x Whataburger co-branded apparel and product line, according…

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Whataburger offers Princess cruise to celebrate revamped rewards program

April 5, 2023

Whataburger has recently revamped its rewards program, and to celebrate, it's giving away a Princess promotional card toward a cruise for up to four people…

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Whataburger promotes 3 to executive team

March 13, 2023

Whataburger has promoted three team members to executive roles, according to a press release.

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Whataburger brings back fish in time for Lent

February 21, 2023

The Whatacatch Sandwich, and its dinner plate counterpart, are back at Whataburger now through April 10 in time for Lenten, according to a press release.

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