A look inside Burger King product innovation
October 7, 2008
Herald Tribune (Sarasota, Fla.): An upcoming product launch from Burger King's product innovation team could be the The Angry Whopper, a burger topped with spicy breaded onion. The menu divisions' duties include coming up with familiar foods that have a new twist.
Other innovations in the pipeline include a third-pound steakhouse burger with a square patty.