Marketing

Andy’s Frozen Custard partners with Dallas Mavericks

Photo: Andy's Frozen Custard

October 27, 2023

Andy's Frozen Custard has partnered with the Dallas Mavericks, naming the brand as The Official Frozen Treat Sponsor of the team. As part of the sponsorship, Andy's will create the Dallas Mavericks Crunch Dunk Jackhammer. The treat features Oreo cookies, blue candy crunch and vanilla frozen custard with marshmallow dunked down the middle, according to a press release.

A portion of each Crunch Dunk Jackhammer will benefit the Mavs Foundation, but the treat is only available for purchase at Andy's North Texas locations.

"Working with the Dallas Mavericks is huge for us, especially because it's in partnership with our largest franchisee with whom we continue to develop the important DFW market," Andy Kuntz, CEO and owner of Andy's Frozen Custard, said in the release. "Not to mention that our DFW #FANdys all love basketball, and the Mavs are one of the best teams in the NBA. We can't wait to serve our sweet treats and smiles to enhance their experience."

"On behalf of the Mavs Foundation, we so appreciate the support from Andy's and everyone who purchases our new signature treat, the Dallas Mavericks Crunch Dunk Jackhammer," Katie Edwards, Mavs Foundation president said in the release. "We all love Andy's Frozen Custard and part of the proceeds going to our children, women and families makes it even more sweet!"

Andy's Frozen Custard was founded in 1986 in Osage Beach, Missouri. The brand has 143 company-owned and franchise stores across 17 states.