Arby's intros Market Fresh Reubens, Chocolate Turnover

Through April 12, 2008, the Market Fresh Reuben Wrap joins the Reuben sandwich featuring all the same ingredients but served on a rye wrap. Both the classic Reuben Sandwich and Reuben wrap also are available with Arby's signature Roast Turkey.

 

For a limited time, Arby's also has introduced the Chocolate Turnover. The pastry is filled with Hershey's cocoa, baked and topped with chocolate icing.

 

The recommended price for the Market Fresh Reuben Sandwich or Wrap is $3.99. Arby's will support the launch through television spots and in-store promotion.