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Arby's turns in beefed up 2016 performance

January 26, 2017

It's been a very meaty year for Arby’s, which not only focused on product innovation and marketing efforts in 2016, but also managed to pull off U.S. same-store sales growth of 3.8 percent last year, according to a news release. That's 2.3 percentage points higher than the overall QSR industry performance and marks 25 consecutive quarters of same-store sales growth for the brand.

"This was another record year for Arby’s," Arby's CEO Paul Brown, said in a news release. "Looking back on the year, I’m incredibly proud of our team, particularly our company and franchised restaurant team members."
 
System-wide sales for the brand topped $3.6 billion and helped edge up Arby's two-year SSS growth of 11.8 percent. In fact, Q4 2016 marked 11 consecutive quarters of transaction growth and 16 consecutive quarters of industry out-performance for the brand.
 
In the last four years, system AUV has grown more than 25 percent. In 2016, the brand achieved: 

  • Deals for 167 new restaurants.
  • Menu innovations, including offbeat entrants like pork belly and venison sandwiches. 
  • Resumption of international growth with deals for 25 Kuwait and Saudi Arabla restaurants. 
  • International Expansion — Arby’s announced its first international expansion since 2010 for 25 sites in Kuwait and Saudi Arabia.
  • 6-point year-over-year improvement in QSR diner satisfaction, according to The American Customer Satisfaction Index Report.
     

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