Arby's sports awards to attract Paris Hilton and other celebs
November 29, 2006
ATLANTA — "Arby's Action Sports Awards" ceremony will air nationally on the FOX network Dec. 10.
Stars from "Jackass No. 2," Steve-0, Preston Lacy, Dave England and Danger Ehren, will host the event. Award presenters include special appearances by Paris Hilton, Pamela Anderson; "That 70's Show" star and "Yo Momma" host Wilmer Valderrama; former NBA star Dennis Rodman; Moto-X legend and "Inked" star Carey Hart; WWE tough guy John Cena; MTV icons Jamie Kennedy, Xzibit and Tom Green; Kelly Carlson of FX's hit "Nip/Tuck;" Moon Bloodgood co-star of the upcoming ABC series "Day Break" along with her fiancé Eric Balfour, who returns to the cast of "24" this season; "Saw II" scream queen Emmanuelle Vaugier and Nadine Velazquez from "My Name is Earl." Also presenting will be: Andrew Dice Clay, Ben Agosto, Marley Shelton, Michelle Merkin, LeeAnn Tweeden, Willa Ford and Tanith Belbin.
To celebrate the spirit of these incredible athletes, Arby's will cap off the evening with the "Arby's Maverick Award" which will recognize an athlete with the most incredible sports stunt/move of the year. The jaw-dropping performances nominated for the Maverick Award will add even more excitement to the already star-studded, high-flying ceremony, honoring the top action sports performances of the year in skateboarding, snowboarding, surfing, BMX, freestyle motocross and more.
"We are thrilled to be the title sponsor of the Arby's Action Sports Awards and wanted to offer the Arby's Maverick Award to recognize an outstanding athlete for performing a feat that showcases creativity, hard work and talent," said Debra Mager, senior vice president of national advertising, Arby's Restaurant Group Inc.