News

Askar Brands adds doughnuts with 47-unit Florida Dunkin' acquisition

February 11, 2020

Southeast Enterprise Holdings Inc., or SEH, has acquired 47 Florida-based stores in the Miami, Ft. Lauderdale and West Palm Beach markets, a news release said. SEH is owned by Askar Brands founder and chair Casey Askar and is led by new CEO George McAllan, a former vice president of international operations at Dunkin'.

"We're proud of the growth that Askar Brands has seen over the past several years, and we're excited to add the Dunkin' brand to our family of franchises," Askar said in a news release. "With George McAllan leading the charge of Askar Brands' new Dunkin' division  — SEH — along with his experience with the Dunkin' brand, we know these restaurants will cultivate lasting customer relationships and continue to be integral parts of their local communities."

Within the agreement, SEH acquired a store development agreement for the exclusive development of six restaurants in southwest Broward County and northwest Dade County over the next five years, continuing Dunkin's growth in the South Florida market.

"With Casey's vision, our team has a solid growth plan to grow the Dunkin' brand in South Florida, a significant growth market for all Dunkin'," said McAllan. "Our focus for the near future will be on improving our stores' customer service and processes, along with remodeling with the new Dunkin' footprint, as well as establishing new restaurants in the marketplace."

Askar Brands is a franchisor and operator of multiple quick-service and casual dining brands like CJ's Brewing Company, Blackjack Pizza & Salads, Papa Romano's Pizza, Papa's Pizza To Go, Breadeaux Pizza and Mr. Pita. It also operates 45 Church's Chicken franchise locations across six states.