News

Auntie Anne's extends nontraditional footprint with Universal Resort debut

December 16, 2014

Auntie Anne's Pretzels has opened its first location at Universal Orlando Resort in Florida, at Universal CityWalk.

According to a company news release, this store is the brand's 13th opened at a theme park destination since Auntie Anne’s first added these locations in 2013.

"Universal Orlando Resort offers a fun, lively environment for children and adults alike. It only makes sense for Auntie Anne's to bring the ageless appeal of freshly baked, hand-rolled pretzel products to Universal CityWalk. Families can enjoy simple and delicious treats on-the-go and not miss out on all the excitement the parks have to offer,” said Brian Boycan, VP of nontraditional development, in a release. "We're looking forward to working with Universal Orlando and expanding our presence in more theme parks and other non-traditional venues."