Food & Beverage

Auntie Anne's offering rolls up to more mealtime business

Auntie Anne's shoot for mealtime with its latest LTO. (Photo provided)

February 3, 2021

Auntie Anne's is aiming squarely at meal-time business with its latest menu addition, Pretzel Rollups, which come with cheddar cheese, bacon or turkey and contain 10 grams of protein.

"With schedules more varied than ever, we understand how difficult it can be to find time to prepare, and sometimes even just eat, meals amid busy days," Cynthia Liu, vice president of Marketing, said in the release. "With our new Pretzel Rollups, fans can now turn to us for the pretzel flavor they know and love, with a delicious and hearty twist whenever hunger strikes."

The rollups, which are available through April 25 for delivery, in-store pickup or curbside to-go, cost two-for-$6 when ordered via the app.

Auntie Anne's is based in Lancaster, Pennsylvania, and has stores in 49 states and more than 25 countries.