News

Baskin-Robbins introduces hot chocolate flavor

November 6, 2011

Baskin-Robbins has introduced Winter Chocolate Marshmallow as its November flavor of the month, featuring rich hot chocolate-flavored ice cream with a whipped cream ribbon and marshmallow dough.

"With Baskin-Robbins' new Winter Chocolate Marshmallow flavor, ice cream enthusiasts can enjoy the month of November with the coolness of summer and the warmth of winter combined in our newest flavor creation," said Stan Frankenthaler, Dunkin' Brands executive chef and vice president of Innovation.

Frankenthaler said the flavor complements a growing trend for frozen hot chocolate treats.

"This innovative trend now continues at Baskin-Robbins as we introduce a refreshing new twist to a traditional winter treat," he said.

Baskin-Robbins is offering Winter Chocolate Marshmallow ice cream nationwide at participating locations for a limited time only, and is available by the scoop -- in a cup or cone -- or as a Baskin-Robbins classic sundae. The flavor also is available in hand-packed pints, quarts and half-gallons.

Read more about food and beverage launches.