Food & Beverage

Baskin-Robbins partners with actor Sydney Sweeney for sweet treats

Photo: Baskin-Robbins

June 26, 2025

Baskin-Robbins has partnered with longtime fan and actor Sydney Sweeney to launch the Sweet on Sydney Menu, according to a press release.

The menu launches July 1 and features Sydney's Signature Scoop, rainbow sherbet in a chocolate-dipped waffle cone with rainbow sprinkles and topped with gummi bear minis. Joining the scoop is a new, refreshing beverage, Sydney's Signature Fizz, which blends rainbow sherbet with Starry lemon lime soda and is topped off with gummi bear minis. This summery sip will be available to a lucky few in an exclusive, limited time color changing collectable gummi bear cup for an additional charge, while supplies last.

"Baskin-Robbins has been part of my life for as long as I can remember — it's where a lot of great memories were made, and I still find myself going back pretty often," Sweeney said in the press release. "Rainbow Sherbet has always been a favorite, so getting to see it featured like this feels really special."

Sweeney will star in two national commercials.

"We are always looking to give our loyal Baskin-Robbins guests their favorite flavors in new and exciting ways," Nicole Boutwell, VP of marketing and culinary at Baskin-Robbins, said in the press release. "Sydney's love for Baskin-Robbins runs deep and we are so excited to put her signature scoop on the menu alongside a new, refreshing way to enjoy it in a Fizz. This bold and fun duo is sure to be a go-to order this summer."

Baskin-Robbins was founded in 1945 and has more than 7,800 shops in 36 global markets.