BK's Whopper Freakout most recalled in '08

January 14, 2008

AdAge: Burger King's "Whopper Freakout" is on track to become the best-recalled ad in more than five years, according to IAG Research. IAG says the spots were the most recalled during the first two weeks of 2008.

And Burger King says its eight-minute, documentary-style video has gotten 1.5 million views since it was posted on the Internet in December. Read more