Marketing

Bojangles donates $818,500 to Folds of Honor

Provided

September 27, 2021

Bojangles has donated more than $800,000 to Folds of Honor, a not-for-profit organization that provides educational scholarships to families of fallen or disabled service members. The brand created a Camo Big Bo Box in May in honor of Military Appreciation Month and pledged $1 from every box sold to the organization with the goal of $750,000, according to a press release. Instead, Bojangles raised $818,500.

"We knew fans would love the camo-themed print and the cause behind it, but we were still blown away by how our franchisees and the community wrapped their arms around this campaign and came together to help Bojangles support Folds of Honor," Jackie Woodward, Bojangles chief brand and marketing officer, said in the release.

The money raised translates into 163 educational scholarships to be awarded this year, including K-12 tutoring or private school tuition as well as enrollment at two- or four-year colleges, trade or technical schools.

"We are so grateful to Bojangles, the company's employees and its valued customers," Lt. Col. Dan Rooney, founder and CEO of Folds of Honor, said in the release. "The money raised during this campaign is truly life changing. We thank Bojangles for its commitment to education and to the military families that we serve."

Bojangles operates 760 restaurants in 14 states. Folds of Honor is a 501(c)(3) nonprofit organization that provides educational scholarships to the spouses and children of military members who have fallen or been disabled while serving in the U.S. Armed Forces.