News

Bruster’s adds LTO ice cream for holidays; record sales growth continues

Bruster’s Real Ice Cream is adding limited-time seasonal treats to its menu in December. Its franchisees have reported 11 straight quarters of same-store sales growth.

November 23, 2015

Bruster’s Real Ice Cream is adding limited-time seasonal treats to its menu in December, including a new flavor, chocolate peppermint, featuring chocolate ice cream and red and green peppermint candies, according to a company press release.

This seasonal item joins Bruster’s familiar holiday flavors of peppermint stick, a combination of vanilla ice cream with red and green peppermint candies; eggnog, which tastes like the traditional holiday beverage; gingerbread man, a spiced holiday ice cream rippled with graham cracker crust; and winter wonder, white chocolate ice cream with peppermint flakes. The holiday ice creams will be available in waffle cones or cups or as sundaes. Flavor availability and prices may vary by location.

“We’re continually introducing new, premium flavors, which is one of the reasons Bruster’s was voted America’s best ice cream this year,” said Jennie Brinker, vice president of marketing. “Our new chocolate peppermint is destined to become a holiday fan favorite.”

Bruster’s franchisees have reported 11 straight quarters of same-store sales growth, driven in part by the brand’s strategy of continuously introducing new limited-time flavors, notes the release.

Bruster’s Real Ice Cream has nearly 200 independently-owned locations in 19 states and the nation of Guyana.