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Burger King to license Apple Fries for grocery sales
June 11, 2009
MIAMI — Beginning this fall, CrunchPak, a licensee of Burger King Corp., will make the company's BK Fresh Apple Fries available in approximately 10,000 grocery stores nationwide, Burger King Corp. has announced.
BK Fresh Apple Fries were created to offer a product that satisfied parents' demands for nutrition and convenience as well as kids' appetites for fun and great-tasting food. The licensing of the product demonstrates its popularity and the opening up new channels for the company.
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