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Burger King UK relaunches Web site, adds discount downloads
October 29, 2008
Revolution UK: Burger King UK has relaunched its website to incorporate video, a Google Maps store locator, more nutrition and allergy information, and discount downloads as part of an online campaign to drive more traffic to its restaurants.
In the last year Burger King claims to have doubled its digital marketing budget after a 10 percent increase in traffic to its site.
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