Marketing

Burrito Express to sign NIL contracts with 2 Arizona State athletes

Provided

February 20, 2023

Tempe, Arizona-based Burrito Express has announced that it will sponsor two Arizona State University athletes through the Name, Image and Likeness program. Football player Elijia Badjer and softball player Jazmine Hill will receive support from the burrito brand, according to a press release.

The sponsorship deal with Badger and Hill will provide them with much-needed financial support. ASU college students are already big fans of Burrito Express, and the company is excited to expand its support to the school's athletic programs.

"Mark and Angel of Burrito Express love supporting their local communities and always look for unique ways to give back," Josh Levine, CEO Wise Roots LLC, said in the press release. "When they saw that ASU sports were taking a hit due to transfers to other universities with NIL opportunities, they knew they had to step in and help out."

The sponsorship deal with Badger and Hill will provide them with much-needed financial support. ASU college students are already big fans of Burrito Express, and the company is excited to expand its support to the school's athletic programs. "We know that college students need good food to keep them going, and we're proud to provide that for ASU's student-athletes," Levine said.